You are using an older browser version. Please use a supported version for the best MSN experience.

The world’s 'meatiest' veggie burger is so realistic it BLEEDS - but what does it taste like?

Mirror logo Mirror 20/05/2017 Steve Robson

The Impossible Burger © Provided by Trinity Mirror Plc The Impossible Burger Full disclosure: I am a fully committed carnivore.

I love meat. All the meats. I’d have no problem with bacon and eggs for breakfast, a chicken sandwich for lunch, and steak and chips for dinner.

But I concede that this is not the ideal diet. Too much red and processed meat is not good for you. What’s the harm in going veggie every now and then?

Having said that, I’ve always been skeptical of vegetarian options pretending to be meat.

Quorn, Linda McCartney sausages, no thanks.

But Impossible Foods is supposed to be something new.

Pat Brown, a biochemist and founder of the California-based company, has spent hours in a lab with a team of scientists trying to replicate meat using just plants.

Why? Because he’s one of many who believe the meat industry is damaging to the environment and contributing to climate change.

Backed by Bill Gates, they’ve been given plenty of money to get it right.

And this is their first result - the Impossible Burger.

The ingredients include things like wheat protein, coconut oil and soy.

But the team say they’ve taken painstaking care to recreate the smell, taste and texture of a real ground beef burger.

It even contains synthetic blood from ‘haem’, a molecule in haemoglobin.

Crucially, Impossible Foods says it takes 25 per cent less water, 5 per cent less land, and produces 13 per cent less greenhouse gases to produce the Impossible Burger compared to one made from cows.

It’s currently only available in a handful of restaurants in the US, but has just been added to fashionable burger chain Umami and there are plans to expand in the UK.

The Mirror went along to Umami in Los Angeles to give the Impossible Burger a taste test:

Looks 4/5

It had all the signature components you’ve come to expect in the new era of trendy burgers.

Brioche bun. Burger patties carefully stacked together between caramelised onions, homemade burger sauce, pickles, tomato, lettuce and with a hint of miso-mustard.

The Impossible Burger is made entirely from plants © Provided by Trinity Mirror Plc The Impossible Burger is made entirely from plants All held in place with a cocktail stick that will come in no use whatsoever once you give it a bite.

Personally, I don’t think the patties looked all that meaty. It certainly didn’t look like it would bleed like a medium rare burger and drip oil on the plate.

But perhaps that’s not a bad thing.

Smell 3/5

A bit strange. But then, do ‘normal’ burgers smell good? Probably not.

Texture 4/5

The first bite was a delight. It had the satisfying, greasy, not good for you, quality of a beef burger. There were no chewy bits of fat to contend with.

It worked perfectly well with the salad and brioche bun. I did feel like it was slightly stringy compared to beef - almost like pulled pork.

And it fell to bits quite quickly - the chef told me it’s “delicate” and tricky to cook on the grill.

Taste 4/5

Delicious. In the words of Samuel L. Jackson, this IS a tasty burger.

But… it’s just not meat.

It's only available in the US but there are plans for the Impossible Burger to come to the UK © Provided by Trinity Mirror Plc It's only available in the US but there are plans for the Impossible Burger to come to the UK There’s no two ways about it. It’s rich and flavoursome and I’d happily order it again.

But I just knew I wasn’t eating meat. This wasn’t burnt animal fat. This didn’t have the heavy, juicy quality of a thick, beef burger.

It’s ever so close, but I can’t believe that anyone who eats meat wouldn’t know straight away.

Overall 15/20

A great burger. It looked the part, got the tastebuds flowing and satisfied the stomach.

If I wanted to have a meat-free dinner, I’d definitely consider this as an option.

But if I wanted a burger, I think I’d still choose the meat option every time.

What’s the point in a guilty pleasure if you don’t feel guilty afterwards?

Related: 26 amazing facts about burgers

30 amazing facts about burgers 26 amazing facts about burgers
AdChoices
AdChoices

More from The Mirror

image beaconimage beaconimage beacon