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What colour foods kids hate the most has been revealed - and adults don't agree

Mirror logo Mirror 3 days ago Chris Pharo

There are certain colours of food kids just don't like to eat (Image: Getty) © Provided by Trinity Mirror Plc There are certain colours of food kids just don't like to eat (Image: Getty) Adults love green food but kids have named it among their most hated colour grub , a study has found. 

Children were more disgusted by green food, with almost half of youngsters admitting they have refused to eat something on their plate simply because of its colour.

Both adults and children said black food is the most off-putting, with adults also turning their nose up at anything blue and purple.

But despite disliking the colour as a child, adults say green food is their preferred choice with grub of this colour more likely to be found on the nation’s dinner plates than any other hue.

The stats emerged in a study by supplement firm Healthspan to mark its new range of sugar-free MultiVitality Children’s Gummy Bears.

Credits: Getty © Provided by Trinity Mirror Plc Credits: Getty It also found most of us are drawn to brightly colours foods with more than one third of adults, and 45 per cent of kids having a colour food they are less likely to eat than others.

Dr Megan Arroll, a psychologist specialising in health, said: “Research has shown children demonstrate the most positive emotional reactions, such as happiness and excitement, towards bright colours and this survey supports this as children’s most popular food colours included red and orange.

“In adults, green arouses positive emotional responses, for example comfort and relaxation, which may be why the respondents reported choosing green foods most frequently.

Credits: Getty © Provided by Trinity Mirror Plc Credits: Getty “There may also be a socio-cultural aspect here in selecting green foods as the old adage of ‘eat your greens’ implies learned eating behaviours in the form that green foods are best.

“This belief may be compounded by media messages of what are, and conversely are not, healthy foods.”

The poll of 2,000 adults and children, found four in ten believe the taste of a food is affected by its colour, with 41 per cent of kids picking something to eat based on its colour.

Youngsters don't like green food (Image: Getty) © Provided by Trinity Mirror Plc Youngsters don't like green food (Image: Getty) And six in ten adults believe it’s important to have a variety of colour in your diet, with a third making a conscious effort to try and eat more of a certain colour food.

Researchers also found it’s not just how a food tastes with almost a third of adults choosing a certain colour of food based on their mood at the time, while 24 per cent pick it based on the weather.

Rob Hobson, Healthspan Head of Nutrition said: “These findings resonate with those highlighted in a recent survey by Diabetes UK that showed Kale to be the nation’s least favourite vegetable.

Credits: Image Source © Provided by Trinity Mirror Plc Credits: Image Source “We talk about eating a rainbow of foods and this new research could help explain why there may be gaps in in children’s diets especially when it comes to younger children who are fussy eaters or more receptive and stimulated by the colour of food.

“Fruits and vegetables are a valuable source of vitamins, mineral and phytonutrients, but many are missing out on their recommended daily levels - and being put off the colour of them won’t be helping.

“These results show that colour and the food choices we make could be linked with some even saying the colour of a food can affect the way it tastes to them.

“Current guidance from the Department of Health recommends that the diets of all children aged 6 months to 5 years are supplemented with vitamins A, C and D to help support proper growth and development.

Credits: Getty © Provided by Trinity Mirror Plc Credits: Getty “Gummies are a compliant delivery system for young children who may find it difficult to take tablets or refuse vitamin drops.

Nearly half of the children surveyed did say that they thought their liking for certain foods would change as they got older and in children, food preferences do seem to change over time.

Younger children are more likely to enjoy fish and dairy foods compared with older children aged over 11 years. The National Diet and Nutrition Survey (NDNS 2016) has also shown how sugar intake is greater in children over the age of 11 years (3).

Healthspan this month launches the MultiVitality® Children’s Gummy Bears, a new range of sugar-free chewable multivitamins in a new gummy format for children over 3 years of age.

Each gummy has been developed by Healthspan’s team of nutritionists to help safeguard and support the diet of children from the ages of 3 years.

Top ten colours adults find most off putting

  1. Black
  2. Blue
  3. Purple
  4. Pink
  5. Beige
  6. Brown
  7. Green
  8. Red
  9. White
  10. Orange

Top ten colours kids find most off putting

  1. Black
  2. Green
  3. Purple
  4. Blue
  5. Brown
  6. Beige
  7. Pink
  8. Red
  9. Yellow
  10. Orange

Related: More chefs let veggies become focus of the plate (provided by CBS News)

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