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Harrods launch opulent new cocktail den, the Baccarat Bar

Evening Standard logo Evening Standard 16/07/2020 David Ellis
a store front at night © Provided by Evening Standard

London’s most famous shop is launching a new intimate cocktail bar on Friday.

Harrods has partnered with Baccarat – the famous French crystal brand – to open the Baccarat Bar, a 23-seat room tucked away on the lower ground floor of the Brompton Road department store. Accessible through its own entrance and closing at midnight, long after shopping ceases, the bar looks set to be somewhat independent of its well known home.

The bar will open with a menu of 20-strong cocktails served in Baccarat crystal, designed and overseen by Cameron Attfield, who last year was named the UK’s bartender of the year at the World Class awards. Attfield will continue to evolve the menu every six months.

Alongside the mixed drinks, the bar will serve wines, spirits and beers, and offer a short menu of Champagnes. Food, prepped by the store’s in-house chefs, will also be available, designed to match the drinks. For those who smoke, the room has a door to the Harrods’ cigar lounge.

a man holding a guitar: Shaking it up: bar manager Cameron Attfield © Provided by Evening Standard Shaking it up: bar manager Cameron Attfield

Chris Dee, Harrods’ director of food and home, said: “The opening of the Baccarat Bar marks the re-introduction of Harrods restaurants following the unprecedented closure of the store over the course of the global pandemic and is a true celebration of the reunion between Harrods and its loyal customers. Launching the Baccarat Bar provides us with the opportunity to open a dedicated cocktail bar that complements the iconic Harrods experience.”

Baccarat’s Parisian maison has inspired the interior, with the room lavishly decorated in the brand’s signature red, with marble floors and crystal lights throughout.

Baccarat president and CEO Jack Sun said of the project: “The iconic shell of Harrods is the perfect cocoon for this new bar.

“In partnership with Harrods, our teams have been looking at every detail to offer clients a memorable and pleasant experience: unique drinks and the most interesting food, immersed in the beauty of a cool and refined environment, dressed with crystal chandeliers, crystal glasses of multiple collections and styles, decanters of luxury spirits and of course the most amazing and artistic cocktails. All styled in a perfect mix of heritage and glamour. The Baccarat Bar will for sure become the place to be in London.”

Though a brand partnership, a spokesperson for Harrods confirmed that the bar will be permanent. Accepting reservations at reservations@harrods.com, as well as over the telephone and through the website, the bar will open from 4pm – midnight during the week; on weekends, it will open earlier at noon, and close slightly earlier on Sundays, at 10pm. It is expected that, as and when social distancing restrictions are eased, the bar will be able to seat more than 23 at a time.

For more information, visit harrods.com

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