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HMV bucks the High Street gloom by opening a huge music, fashion and electronics store in Birmingham

This Is Money logo This Is Money 10/10/2019 City & Finance Reporter for the Daily Mail

Sign for music and entertainment shop HMV. (Photo by In Pictures Ltd./Corbis via Getty Images) Sign for music and entertainment shop HMV. (Photo by In Pictures Ltd./Corbis via Getty Images)

HMV will today open one of Europe's biggest shops as it seeks to buck the gloom on the High Street.

The company is launching a huge store in Birmingham, which will stock 100,000 vinyl records and 80,000 CDs.

The superstore – the size of ten tennis courts – will host four gigs a week as part of plans to put on 2,000 free events a year in HMV's 115 stores.

The music chain was bought by Sunrise Records, owned by 35-year-old vinyl enthusiast Doug Putman, for £880,000 after it collapsed for the second time in five years. 

Video: New HMV owner: Vinyl revival a priority (Sky News)

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Putman has cut staff numbers from 2,200 to 1,800 – fewer than the 700 redundancies predicted earlier this year.

The Birmingham store will also sell music-related books, fashion and turntables and headphones.

It will open with performances from acts including former One Direction member Liam Payne and X Factor winner James Arthur, today and over the weekend.

a person standing in front of a building: HMV owner and 35-year-old vinyl enthusiast Doug Putman poses in front of the firm's giant new Birmingham store © Provided by Associated Newspapers Limited HMV owner and 35-year-old vinyl enthusiast Doug Putman poses in front of the firm's giant new Birmingham store

Mike Ashley, owner of Sports Direct, had also put in a bid for HMV. 

But Putman said: 'I think the right person bought it, I think that's pretty clear.'

Gallery: From Athena to Zavvi, shops that disappeared forever from UK high streets (Lovemoney)

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