Sir Chris Hoy Launches National Cycle Campaign

The Kellogg’s Bran Flakes ‘Get On Your Bike’ campaign aims to get Brits back in the saddle in a bid to rekindle the nation’s love of the bicycle and to inspire our hopes for future Olympic glory. For 100s of safe cycle routes across the UK visit www.getonyourbike.co.uk and type in your postcode.

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