Assisted e-commerce is doubling income of micro-entrepreneurs in India’s villages: CashKaro’s Swati Bhargava

In one of the many efforts of financial inclusion in India, lies the initiative of assisted e-commerce. EarnKaro, a programme run on the same agenda by coupon and discount firm CashKaro aims to uplift the status of micro-entrepreneurs and shopkeepers in the villages of India. Swati Bhargava, co-founder, CashKaro believes this model of assisted e-commerce has the potential to double the income of shopkeepers.