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New KTM Duke 390 launched in India at Rs2.25 lakh, ex-showroom Delhi

LiveMint logoLiveMint 23-02-2017 PTI

Mumbai: Bajaj Auto Ltd, which owns 49% in the Austrian sportsbike brand KTM AG, on Thursday launched the souped up version of the Duke 390 and the Duke 200, and unveiled the brand new KTM Duke 250 for the Indian market.

KTM said the all the new models are BS-IV compliant but they have not increased the prices accordingly.

The KTM Duke 390 is priced at Rs2.25 lakh, KTM Duke 250 at Rs1.73 lakh and the Duke 200 at Rs1.43 lakh, all ex-showroom New Delhi.

KTM is the largest motorcycle brand in Europe selling over 2 lakh units worth €1.14 billion in 2016. Bajaj Auto had picked a little over 49% in the company in 2008 when it was financially in trouble.

With over 33% volume share and 41% value share, KTM claims to be the largest player in the entry to mid-segment sportsbikes segment in the country selling 37,000 units in 2016, when it grew 36%.

When asked about his sales expectations in FY 2018, Amit Nandi, president, Probiking (sportsbikes division) at Bajaj Auto, said he expects KTM to maintain sales momentum of last year.

Bajaj introduced the KTM Duke in 2012 and since then the Austrian bike-maker has grown at a compounded annual growth rate (CAGR) of 63% to become the largest selling premium naked motorcycle in the country.

While the KTM Duke 390 and Duke 200 are 2017 iterations, the KTM Duke 250 is an absolutely new model that is designed on the lines of the Super Duke 1290.

Nandi said the company will have 500 showrooms by the end of next fiscal year, up from 325 now. While the Duke 200 is already available with dealers, the other two will reach the market over the next two weeks.

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