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'Draft Biden' Super PAC Releases First Ad

The Huffington Post The Huffington Post 7/10/2015 Daniel Marans
ATHENA IMAGE © The Washington Post via Getty Images ATHENA IMAGE

Draft Biden, a super PAC encouraging Vice President Joe Biden to run for president, released its first advertisement on Wednesday.

The 90-second ad, “My Redemption,” first released on the Internet, uses Biden’s own words from his commencement address at Yale this year to describe how the tragic loss of his wife and infant daughter in a 1972 car accident made him a better parent and a stronger person. Biden’s sons, Beau and Hunter, survived the fatal accident, which occurred just a few weeks after Biden’s election to his first term in the Senate.

“ The incredible bond I have with my children is the gift I’m not sure I would have had, had I not been through what I went through ,” Biden intones, as we see images of his senate swearing-in by his sons’ side in the hospital. “But by focusing on my sons I found my redemption.”

The ad then shows images of Beau Biden, who died of brain cancer in late May at age 46.

“My dad’s definition of success is when you look at your son and daughter and realize they turned out better than you,” Biden says. “And they did.”  The video closes with the words "Joe, run" appearing in white on a black screen.

Sarah Ford, a spokesperson for Draft Biden, said the super PAC will air the ad nationally in all cable markets. Ford did not respond to a request for comment on the price of the ad buy.

Biden has reportedly been considering a presidential run since at least August, consulting friends and family as well as Democratic donors. The months since then have been dominated by "will he or won't he" speculation as his support in the polls has risen and the putative Democratic frontrunner Hillary Clinton has struggled to cope with the controversy over her private email server.

It has been widely reported that Beau asked his father to run for president on his death bed in late May. Politico reported on Monday that it was Biden himself who leaked the story of Beau’s dying wish for his father, a claim that Biden has vehemently denied. 

Biden has not yet announced his plans definitively.

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