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Funding to bring tourists to quake region

NZ Newswire logoNZ Newswire 13/12/2016

Hanmer Springs businesses are hopeful visitors will slowly return to the region over summer after the Kaikoura earthquake forced sudden and sharp downturn in tourism.

Economic Development Minister Steven Joyce says the government will spend $350,000 on marketing to help the region recover after the devastating magnitude 7.8 quake affected access to the region.

"The government will provide up to $250,000 on marketing support to help attract Cantabrians and other tourists to Hurunui," he said on Wednesday.

"A further $100,000 in funding will support regional tourism organisations to employ an additional 1.5 extra staff for up to six months, in order to help manage the short-term recovery period."

Mr Joyce said the promotional activity would include advice on travelling safely in the region.

More funding is expected to be announced for Kaikoura businesses once access from the south is fully restored.

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