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Tourism to outperform UK economy for 10yrs

Press AssociationPress Association 30/09/2016 Kate Ferguson

The English tourism industry is booming and is predicted to grow faster than the overall economy every year for the next decade, according to new research.

The Local Government Association (LGA) said councils that harness new powers given to them through devolution stand to gain the most from the growing industry.

Domestic tourism is predicted to grow 2.9 per cent every year over the next decade, outpacing the overall economy which is expected to expand 2.5 per cent yearly, according to research commissioned by the LGA.

Tourism is thriving in part due to holidaymakers who are reportedly taking advantage of the falling pound following the EU referendum vote to spend more while in the UK.

And a growing trend for "staycations" among Britons is also helping to fuel the upsurge.

Latest industry figures show that there were 103 million overnight trips in England in 2015, an 11 per cent increase on 2014, while expenditure jumped eight per cent to STG19.6 billion pounds $A33.3 billion).

The West Midlands saw the biggest increase in overnight trips up 22 per cent, followed by Yorkshire at 20 per cent), and London and the South West both at 14 per cent, according to the LGA.

Ian Stephens, chairman of the LGA's culture, tourism and sport board, said: "Councils have long recognised, and supported, the value of tourism to local growth, jobs and prosperity, which the devolution agenda should be primed to exploit.

"The tourist economy is one of the UK's fastest growing economic sectors and councils have the opportunity to align their devolved responsibilities to improve their tourism offer to best showcase their unique identity and heritage."

He said decisions about how to boost tourism "are best taken at the local level", adding that the government should "keep up the momentum on agreeing devolution proposals to further boost tourism-led growth and transform local economies".

The LGA said councils that had launched ambitious projects - such as Plymouth which re-branded itself Britain's Ocean City to capitalise on its maritime heritage - have seen "huge economic returns on investment".

Liverpool City Council has used its borrowing powers to fund major refurbishment and renovation projects to the Philharmonic Hall, the Royal Court Theatre and other cultural centres to boost tourism.

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