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"I never ruled by fear" - Sir Alex Ferguson lifts the lid on the infamous 'hairdryer treatment'

Mirror Mirror 10/11/2016 Alex Richards

© Provided by Trinity Mirror Plc Former Manchester United manager Sir Alex Ferguson has claimed that he only used the infamous 'hairdryer treatment' six times during his storied 27-year career at Old Trafford.

And the Scot, who won 38 major trophies during his time as Red Devils boss, says that he did NOT "rule by fear".

Ferguson joined United in 1986 and departed a legend in 2013 having won 13 Premier League titles and two European Cups.

This week the 74-year-old was invited to speak at the World Business Forum in Milan.

Credits: John Peters © Provided by Trinity Mirror Plc Credits: John Peters While there he revealed that his style of management was NOT about ruling with an iron fist - but rather instilling a positive attitude and looking to get his player's to express themselves while enjoying representing the club.

Asked about the 'hairdryer' and how often he used it, Ferguson sought to offer clarification.

Credits: GETTY © Provided by Trinity Mirror Plc Credits: GETTY "There was a lot of myth about it. It happened about half a dozen times in 27 years and the players will tell you that," said Ferguson, as reported by The Sun.

"The problem for me was if a player answered me back, I headed towards them. That was my problem.

"Jock Stein always said to me, ‘Leave it until Monday to talk to them,’ but I said I couldn’t wait until Monday. So, on a Saturday after the game, I told them exactly how I felt, because we had trained at a level all week that I expected to win every game.

"I told them exactly the truth and the truth works. All the players understood that and it was never held against me. Then the next day it is pushed aside and I’m prepared to win again.

"I never ruled by fear. Name a Manchester United team that played with fear."

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