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Aussies increasingly holidaying in Qld

AAP logoAAP 21/12/2016 Jamie McKinnell

Australians are increasingly looking to Queensland for a domestic holiday and have spent record amounts on trips to the Sunshine State, new tourism figures suggest.

Tourism Research Australia data shows Queensland's domestic visitor expenditure increased for the fifth consecutive quarter

Overnight visitor spending was up 3.4 per cent and the length of tourist visits increased by 9.4 per cent.

"Australian visitors are keen to enjoy our tourism experiences right across the state," acting Tourism Minister Leanne Enoch said on Wednesday.

The state boasted stronger holiday expenditure growth than Australia overall, NSW and Victoria, with an increase of 8.6 per cent and total amount of $6.8 billion.

The strong figures were led by the Sunshine Coast, Townsville, southern Great Barrier Reef and Gold Coast.

The results likely reflected tourism operators' willingness to embrace innovation and digital technology to draw in more visitors, Ms Enoch said.

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