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Here's why people are mad about Justin Bieber's dreads

USA TODAY logo USA TODAY 5/04/2016 Maeve McDermott

Hey, Justin — is it too late now to say sorry?

Justin Bieber may be back in the general public's good graces after his year-long apology tour and a string of well-received singles. But we saw flashes of the old controversy-stirring Bieber Sunday night, when he appeared at the iHeartRadio Music Awards with a new hairstyle that's earned him some criticism.

Meet Bieber's new dreads:

© Provided by USA Today He's not the only person asking "Why," as critics expressed dismay that he was culturally appropriating a traditionally black hairstyle. And it's not the first time — remember his cornrows?

In a video clip from backstage, Bieber appears to be discussing his dreads with Big Sean, telling him, "It's just my hair."

That's the same argument he made last year in defense of Kylie Jenner's cornrows, commenting on Instagram, "Saying she's being racist because she wants her hair in braids is ridiculous."

But many observers didn't think it was "ridiculous" to call out Bieber for cultural appropriation, with social media users pointing out the differences between how Bieber's dreads were received compared to Zendaya's, which infamously prompted Giuliana Rancic to joke that her hair "smells like patchouli oil ... or weed."

Twitter users also had a few brutal suggestions for what Bieber's hair actually looks like.

If Bieber's quick-changing past hairstyles are any indication, don't expect him to be wearing his dreads for too much longer.

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