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BMW Group Malaysia launches Reserve + Shell Recharge Bays

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KUALA LUMPUR: BMW Group Malaysia unveiled the new Reserve + Shell Recharge Bays at Sunway Pyramid in partnership with ParkEasy, Shell Malaysia and Sunway Group.

The launch of the new Reserve + Shell Recharge Bays forms part of BMW Group Malaysia’s ongoing efforts to drive e-mobility forward in Malaysia.

The convenience and availability of these facilities are vital in fostering the shift among Malaysians towards Visionary Mobility. The 10 charging bays will span across three major Sunway Group properties with five bays available in Sunway Pyramid, three in Sunway Pinnacle, and two in Sunway Velocity.

With the support from Shell Malaysia, ParkEasy is expanding and looking for other progressive shopping malls to offer such facilities.

Starting July, owners of BMW Plug-In Hybrid Electric Vehicles (PHEV) will be entitled to exclusive BMW Privileges at the Reserve + Shell Recharge Bays.

They include an e-starter pack for new BMW PHEV owners and an e-gift card to existing BMW PHEV owners for the use of the facilities at the Sunway Group properties. Now, they can enjoy the BMWMY promo code to redeem five ParkEasy credits for use at the Reserve + Shell Recharge Bays. The promo code is available from today to July 31, 2019, and is limited to 2,000 users.

The ParkEasy platform is a mobile application that will allow electric vehicle (EV) or PHEV users to reserve a spot at the Reserve + Shell Recharge Bays up to 60 minutes ahead, assuring drivers of parking and charging availability.

Powered by BMW i Charging facilities, users will receive complimentary recharging to replenish their vehicles’ batteries, as the credits in their ParkEasy mobile application will only be deducted for the reservation and hourly use of the parking bays. This cashless transaction also intends to cultivate ethical charging behaviour among the EV and PHEV users.

BMW Group Malaysia’s portfolio of Visionary Mobility is also supported by the ChargEV platform through its partnership with the Malaysian Green Technology Corporation.

Harald Hoelzl, Managing Director of BMW Group Malaysia, said, “Globally, Malaysia is amongst the world’s most progressive countries in driving the Story of Visionary Mobility further for the BMW Group. This signifies not only a strong demand for electro-mobility in the country but the need for its long-term sustainability.

“To facilitate this vision, BMW Group Malaysia will continue to expand the accessibility of charging facilities to electrified vehicle drivers nationwide.”

Hoelzl added that with over 20 BMW i Charging Facilities across Malaysia, BMW Group Malaysia looks forward to growing the numbers with ParkEasy and Shell Malaysia to further pave the way for the Mobility of the Future in the country with the new Reserve + Shell Recharge Bays, and hope to see more of such initiatives in the future.

Also present at the launch event was Tan Sri Dr Jeffrey Cheah, Founder and Chairman of Sunway Group, Datuk Iain Lo, Chairman of Shell Malaysia, and Warren Chan, CEO of ParkEasy.

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