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Pharrell Williams Is Now Designing Apartments in Toronto

House Beautiful logoHouse Beautiful 8/11/2019 Jennifer Fernandez
a close up of a man wearing a hat: He worked with Canadian developers Reserve Properties and Westdale Properties, architects IBI Group, and interior designers U31 on a tower complex in Toronto. © Axelle/Bauer-Griffin - Getty Images He worked with Canadian developers Reserve Properties and Westdale Properties, architects IBI Group, and interior designers U31 on a tower complex in Toronto.

He writes chart-topping songs, steals the show at awards ceremonies, and produces Academy Award–nominated films. What's left to do with that great creative brain? Musician Pharrell Williams is now designing residences.

The Grammy-winning artist recently partnered with Canadian developers Reserve Properties and Westdale Properties and worked with architects IBI Group and interior designers U31 on a two-tower, 750-unit residential complex in Toronto.

"The opportunity to apply my ideas and viewpoint to the new medium of physical structures has been amazing," Williams recently told Dezeen, describing the collaborative process. "Everyone at the table had a collective willingness to be open, to be pushed, to be prodded and poked, to get to that uncomfortable place of question mark, and to find out what was on the other side.”

a view of a city covered in snow: Pharrell Williams Untitled Residences Toronto © Norm Li Pharrell Williams Untitled Residences Toronto

Called Untitled, the buildings feature a glass-framed exterior with an undulating façade. Other details about the interiors are under wraps for the moment, but Williams reportedly championed that the residences would be pared down enough to allow residents to create their own aesthetic without being overly influenced by the designers.

Pharrell Williams on his Tank chair. © guillaume ziccarelli / courtesy of galerie perrotin Pharrell Williams on his Tank chair.

Believe it or not, this isn’t Williams’ first design project. He’s collaborated with celebrated architect Zaha Hadid on sneakers for Adidas (he has a longtime deal with the brand), and has worked with Miami architect Chad Oppenheim on a yet-to-open youth center in his native Virginia Beach. He’s also designed avant-garde chairs with human legs and links and wheels like those found on a military tank. Is there anything this guy can’t do?

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