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Why you'll never catch a Ford pickup driver in a Chevy

Cheapism Logo By Andrew Lisa of Cheapism | Slide 3 of 15: It’s not surprising that Ford gambled right on aluminum. The brand has had a historical tendency to be out in front in terms of innovation. It was Ford, for example, that first added the option of a high-efficiency diesel engine to its line of trucks. Here, too, Chevy and the rest were caught playing catchup on what is non-standard fare. Related: 12 Ways to Fill Up for Less at the Gas Station

Before Aluminum, It Was Diesel

It’s not surprising that Ford gambled right on aluminum. The brand has had a historical tendency to be out in front in terms of innovation. It was Ford, for example, that first added the option of a high-efficiency diesel engine to its line of trucks. Here, too, Chevy and the rest were caught playing catchup on what is non-standard fare.

Related: 12 Ways to Fill Up for Less at the Gas Station

© The Ford Motor Company

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