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Ford Plans Fewer Cars, More Trucks and SUVs

Motor Trend logo Motor Trend 10/4/2017 Motor Trend Staff

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Related Video: Ford's 6-Point Plan to Make It More Profitable(Provided by Fortune)

Given Ford's recent sales numbers, it comes as no surprise that the automaker has vowed to reallocate much of its spending from cars to trucks and SUVs. Ford will also shift investment in vehicles with internal combustion engines toward EVs, the company announced in an investor presentation this week.

Ford will reallocate $7 billion from cars to trucks and SUVs including the upcoming Ranger. The automaker says shifting production of the nextNorth American-marketFocus to China should help save money.

In the first three quarters of the year, Ford's car sales have declined 17.3 percent from the same time period a year ago. The Fiesta, Focus, C-Max, Fusion, Taurus, and Mustang are all down for the year. Now, Ford's product shift calls for more trucks and SUVs and fewer cars, the company says.

Related Link: Research Ford's latest models on MSN Autos

FORD 2017 RANGER BLACK EDITION DOUBLE CAB 04© Motor Trend Staff FORD 2017 RANGER BLACK EDITION DOUBLE CAB 04

To streamline its vehicles and reduce costs, Ford will increase the use of common parts across its range, decrease the orderable combinations of many vehicles, and build fewer prototypes. At the same time, Ford will be able to reduce the time it takes to develop new vehicles by 20 percent over the next five years. In total, Ford wants to save $10 billion in material costs and $4 billion in engineering costs through these efforts.

As the latest sign that the industry is moving toward electrification, Ford will cut its capital expenditures in internal combustion vehicles by one-third. That money will be reinvested into electrified vehicles. In the span of five years, Ford is planning 13 new electrifiedmodels including the F-150 Hybrid, Mustang Hybrid, an autonomous vehicle hybrid, and a battery electric small SUV.

© Motor Trend Staff

"When you're a long-lived company that has had success over multiple decades the decision to change is not easy culturally or operationally," Ford CEO Jim Hackett said. "Ultimately, though, we must accept the virtues that brought us success over the past century are really no guarantee of future success."

© Motor Trend Staff

Autonomous cars are still key to Ford's future growth plans. It hopes to bring fully autonomous cars to roads by 2021. The companyrecently announced it would team up with ride-hailingservice Lyft to improve infrastructure for autonomous cars.

Source: Ford

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