You are using an older browser version. Please use a supported version for the best MSN experience.

Chrysler Brand to Exit U.K. Market by 2017

Motor Trend logo Motor Trend 3/17/2015 Jason Udy

Despite Fiat Chrysler Automobiles (FCA) recent announcement that it would move its corporate headquarters to London, the automaker will phase out sales of Chrysler brand models in the U.K., according to a new report.

Karl Howkins, FCA deputy U.K. managing director, told Autocar that Chrysler’s current model lineup no longer appealed to buyers in part due to relatively high CO2 emissions. Howkins went on to say the company would focus on other brands including Jeep.

"The Jeep Renegade is more important to focus on as the volume is much higher," Howkins told Autocar. "Plus there are more new Alfa and Fiat products coming that we need to focus on."

Sales of Chrysler brand cars have steadily dropped over the past few years. Less than 2000 units were sold in 2014 compared to nearly 3500 units in 2012. In the U.K., Chrysler currently offers the 300C sedan and Grand Voyager minivan as well as a rebadged Lancia Ypsilon. U.K. sales of the rebadged Lancia Delta were recently discontinued.

2015 Chrysler 300C Posing© Provided by MotorTrend 2015 Chrysler 300C Posing

FCA will effectively stop sales of the 300C and Grand Voyager, while the Ypsilon will be available on an order-only basis, Auto Express reports. Though the company normally paired Jeep with Chrysler dealers, the off-road brand will now be paired with Alfa Romeo.

Source: Autocar, Auto Express

AdChoices
AdChoices

More from Motor Trend

Loading...

image beaconimage beaconimage beacon