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Cumulative Toyota Hybrid Sales Reach 7 Million Units

Motor Trend logo Motor Trend 10/14/2014 Jake Holmes

Toyota has now sold 7 million hybrid vehicles worldwide since launching its first hybrid car, the Coaster EV Hybrid, in Japan in 1997. Sales of Toyota hybrid vehicles are accelerating over time, as the automaker recorded its 6 millionth hybrid sale in January.

2015 Lexus NX 300h© Provided by MotorTrend 2015 Lexus NX 300h

That puts total sales of Toyota and Lexus hybrid models in North America to 2.6 million units. Within this continent, all versions of the Toyota Prius -- the standard model, the taller Prius V, and the smaller Prius C -- account for 1.74 million of those hybrid sales. Toyota first launched hybrid cars in the U.S. in 2000 when the Prius went on sale. Globally, too, all Prius variants are far and away the most popular Toyota hybrids, with cumulative sales of 4.7 million units -- or two-thirds of all Toyota hybrids ever sold worldwide.

Toyota sells a total of 27 hybrid vehicles worldwide, but many are restricted only to the Japanese market. Here in the U.S., Toyota and Lexus sell a total of 12 hybrid models and one plug-in hybrid model, which the automakers claim accounts for 70 percent of all American hybrid car sales. The newest model is the Lexus NX300h (pictured above), a hybrid small crossover that is rated for 35/31/33 mpg (city/highway/combined) when equipped with front-wheel drive, and 33/30/32 mpg with all-wheel drive.

Consumer adoption of the Japanese automaker's hybrid cars has clearly been accelerating over time. Toyota sold its 4 millionth hybrid vehicle in April 2012, reached the 5 millionth hybrid sale 11 months later in March 2013, hit the 6-million milestone less than a year after that in January 2014, and now has racked up 7 million hybrid sales after another ten months.

Source: Toyota


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