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Ford, Ram, GM Trip Over Themselves for Jimmy Fallon's Truck Business

Motor Trend logo Motor Trend 3/8/2014 Edward A. Sanchez
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There are certain perks that come with being a highly public figure, like say, an evening comedy show host. Jimmy Fallon, the newly-appointed host of the Tonight Show, unlike his predecessor Jay Leno, who was without a doubt a legitimate, dyed-in-the-wool car guy, is not so much a car guy. But Fallon did share that he knew what he wanted to spend his first big check on…a new truck. An impromptu audience poll got him a few truck recommendations, with the Ford F-150 getting a quick first mention. Naturally, Ford wasted no time in recommending a 2015 F-150 King Ranch. But it didn't take long for the rest of the Detroit Three to vie for Fallon's attention, Automotive News reports.

Chevrolet quickly followed up with a suggestion he take a look at the Silverado, and Ram went so far as delivering a Ram 1500 to outside the NBC studios in Rockefeller Center, inviting Fallon to take it for a test drive. Fallon said he's considering some non-domestic truck brands as well, such as Nissan and Toyota, but the overwhelming favorite of his Twitter followers so far is reportedly the Ford F-150. While it may seem odd a New York-based celebrity would want a pickup truck in the notoriously densely-populated metropolis, when you make more per show than most of the rest of the country makes in an entire year, you can buy whatever the heck you want, including a pickup truck.

Source: Twitter 1, 2, 3, Automotive News


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