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Jeep Grand Wagoneer to Take on Range Rover, Other Premium SUVs

Motor Trend logo Motor Trend 10/13/2014 Karla Sanchez

Jeep's chief Mike Manley has been talking a lot about the upcoming Jeep Grand Wagoneer, and he has good reason to. The new SUV will play an important role in the brand's growth, and because of that, the automaker wants to go big and make it luxurious enough to compete with the likes of the Range Rover and BMW X5.

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While we haven't even seen the Grand Wagoneer in concept form, the brand's global boss has given us a better idea of what we can expect in the model set to debut sometime in 2015. “Obviously I have intimate knowledge of what it is and I think that vehicle could very, very effectively compete with premium SUVs,” he told Australia's motoring.com.au. 2014 jeep grand cherokee diesel© Provided by MotorTrend 2014 jeep grand cherokee diesel

Range Rover is just one premium SUV that Manley thinks could rival the Grand Wagoneer. Although you may not think the Jeep Grand Cherokee and BMW X5 compete over the same customers, the two are cross-shopped often, according to Manley. Likewise, he says Jeep and Range Rover have competed historically. "Some of that competition has not been so evident because either we’ve been through product portfolio changes or they have been through product portfolio changes. But they are the only other pure SUV brand in the world so they will always be competition," he said.

Putting the Grand Wagoneer in the same ranks as other premium SUVs would mean the Grand Wagoneer would be even more luxurious than the top-of-the-line Grand Cherokee Summit. In a four-way comparison featuring luxury diesel SUVs including the Grand Cherokee Summit 4x4 EcoDiesel, Porsche Cayenne Diesel, Mercedes-Benz ML350, and Volkswagen Touareg TDI, editors loved the Jeep's cabin that featured open-pore wood trim, upscale materials, and a two-tone color scheme. One editor even said the GC had one of the most comfortable interiors of the quartet. 2014 Jeep Grand Cherokee EcoDiesel© Provided by MotorTrend 2014 Jeep Grand Cherokee EcoDiesel

As for price, Manley previously told Automobile that with the right kind of vehicle, he had no doubt spenders would fork out anywhere from $65,000 to $100,000 for an ultra-lux SUV.

The Grand Wagoneer, which will reportedly be bigger than the old Commander, will be a full-size SUV that will seat up to seven people and share its stretched chassis with the Dodge Durango. According to the company's five-year plan, the lux SUV is scheduled to debut sometime in 2015 and will likely go on sale as a 2016 model.

Source: Motoring.com.au

2014 Jeep Grand Cherokee EcoDiesel© Provided by MotorTrend 2014 Jeep Grand Cherokee EcoDiesel
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