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Porsche to Allocate More Macan Crossovers to U.S. to Meet Demand

Motor Trend logo Motor Trend 4/7/2015 Megan Stewart
Porsche to Allocate More Macan Crossovers to U.S. to Meet Demand 2015 Porsche Macan© Provided by MotorTrend 2015 Porsche Macan

With dealers sold out of the popular Macan midsize luxury crossover, Porsche has announced that it will be allocating more vehicles to the U.S., which will arrive this May. In February, only 150 Porsche Macan models were available across the brand's 189 U.S. dealerships. The Macan went on sale in May 2014, and has sold 9,841 units since then. With the new allocation, sales could reach 18,000 units annually.

On a global scale, the Macan is expected to push Porsche sales over the 200,000 mark this year. The Stuttgart-based automaker originally estimated that goal to be hit by 2018, but strong demand for the Macan crossover has shortened the timeframe.

Talking about the waiting list for the Macan, Porsche Cars North America CEO Detlev von Platen told Automotive News: "We do not want to continue to have a situation where we have a waiting list of five to six months. This is the reason we have decided to jump on the allocation for the United States and increase thins for this year."

Detlev did not comment on which markets the extra Macan models would be taken from, nor did he specify the number of vehicle that will be allocated to the U.S., though he described the new allocation as "substantial."

Source: Automotive News (Subscription required)

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