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The 20 Best Beauty Splurges of 2021

Allure Logo By Allure Editors of Allure | Slide 1 of 21: Life's little luxuries bring the greatest joy. That's our two cents, and these are your beauty experts speaking. The same experts who always love a flawless blowout, skin as smooth as velvet, and when blush arrives in an Hermès orange box. Perhaps that's why Allure editors fell for these finer (beauty) things that crossed our desks this year. They were love at first swipe — or smear or spritz. But most important, they checked all of our priority boxes: comfort, convenience, effectiveness, and innovation. This year's Best of Beauty Splurge winners make the seemingly impossible possible: a single hair tool that replaces your blow-dryer, curling iron, and straightener (with the power of air); a lightweight makeup primer that instantly smooths skin and, simultaneously, speeds up cell turnover so you look even more radiant over time; a dry shampoo, in powder form, that makes degreasing your hair feel glamorous; and a serum that’s been proven to tighten the skin around the jawline. Of course, all of these things come with a cost — but we can confirm they are well worth the splurge. So, go on, spoil yourself. And then peruse the rest of the top picks from the full 2021 Best of Beauty winner list. —Paige Stables

Life's little luxuries bring the greatest joy. That's our two cents, and these are your beauty experts speaking. The same experts who always love a flawless blowout, skin as smooth as velvet, and when blush arrives in an Hermès orange box.

Perhaps that's why Allure editors fell for these finer (beauty) things that crossed our desks this year. They were love at first swipe — or smear or spritz. But most important, they checked all of our priority boxes: comfort, convenience, effectiveness, and innovation.

This year's Best of Beauty Splurge winners make the seemingly impossible possible: a single hair tool that replaces your blow-dryer, curling iron, and straightener (with the power of air); a lightweight makeup primer that instantly smooths skin and, simultaneously, speeds up cell turnover so you look even more radiant over time; a dry shampoo, in powder form, that makes degreasing your hair feel glamorous; and a serum that’s been proven to tighten the skin around the jawline.

Of course, all of these things come with a cost — but we can confirm they are well worth the splurge. So, go on, spoil yourself. And then peruse the rest of the top picks from the full 2021 Best of Beauty winner list. —Paige Stables

© Photographer: Elliot & Erick Jimenez; Stylist: Rachael Wang; Hair: Nikki Nelms; Makeup: Frankie Boyd...

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