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25 times big businesses bowed to public pressure

Lovemoney Logo By Daniel Coughlin of Lovemoney | Slide 2 of 26: Coca-Cola fans were hugely disappointed back in 1985 when classic Coke was replaced by Coke II, or New Coke, in an attempt to make a clear distinction between the company's soda and its rival Pepsi. It wasn't just the name that changed but, more importantly, the recipe. Within months customers demanded the original formula was put back on the shelves and it duly was. If it ain't broke, don't fix it.

New Coke recipe revamp fail

Coca-Cola fans were hugely disappointed back in 1985 when classic Coke was replaced by Coke II, or New Coke, in an attempt to make a clear distinction between the company's soda and its rival Pepsi. It wasn't just the name that changed but, more importantly, the recipe. Within months customers demanded the original formula was put back on the shelves and it duly was. If it ain't broke, don't fix it.
© @kendallJenner/Instagram/PepsiCo
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