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Alexa, play free music for me? Amazon may challenge Spotify and Pandora, report says

USA TODAY logo USA TODAY 4/15/2019 Jefferson Graham
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Spotify, Pandora and YouTube are currently the top games in town for listening to online music for free, via ads.

Possibly add Amazon to the list. 

Billboard reports that Amazon looks to launch a similar service, which would be available only if you ask Alexa. The songs could be accessed via the Echo connected speakers, which are made by Amazon. 

Amazon currently offers some 2 million songs available free to Echo owners who also pay $119 yearly to subscribe to the company's Prime for expedited shipping and online music, movies and TV. A more full-featured music offering, Amazon Music Unlimited, is available for $9.99 monthly, or $7.99 monthly for Prime members. 

On Spotify, you can request specific songs to listen to, but first, you'll need to listen to an ad. Pandora operates differently, by offering radio stations based on artists you like. You can request specific songs, which may or not be played. All come with spoken ads.

YouTube shows visual ads before many songs play.

'What music should I play? In battle of Google, Alexa and Siri, here's who answers best

More: Amazon employees listen to customers through Echo products, report finds

Spotify has nearly 100 million subscribers, to 56 million from No. 2 Apple Music. Apple offers free trials of its service but doesn't offer a free tier for listening to music with ads, beyond genre radio stations.

Amazon has said it has 100 million subscribers to the Prime service.

We reached out to Amazon for comment and will update this piece when we hear back. 

Follow USA TODAY's Jefferson Graham (@jeffersongraham) on Twitter

This article originally appeared on USA TODAY: Alexa, play free music for me? Amazon may challenge Spotify and Pandora, report says



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