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Seth MacFarlane: The Upfronts Song

Deadline logo Deadline 5/15/2017 Lisa de Moraes
© Provided by Deadline

“When my bosses said,  ‘Come to Upfront and do a song about ad sales,’ I leapt to my feet and said,  ‘Do I have to?’,” Seth MacFarlane said at the top of Fox’s Beacon Theater presentation on Monday. In addition to being a major player for the network on Sunday nights, MacFarlane produces and stars in Fox’s new 9 PM Thursday live-action dramedy, The Orville

MacFarlane was the warm up act for Fox TV Group chairs, who he then introduced, saying, “Ladies and gentlemen, please welcome the only two people at Fox not being sued: Dana Waldman and Gary Newman.”

MacFarlane’s song to advertisers went like this:

SETH’S UPFRONTS SONG

NOW THE NETWORKS TRY TO WOO YOU

“ALL OUR SHOWS ARE HITS” THEY SAID

BUT THEY SAID THE SAME THING LAST YEAR

AND THOSE SHOWS ALL SHIT THE BED

BUT ON FOX WE’VE HAD HIT SERIES

AND I’LL NAME A FEW REAL QUICK

THERE’S “THE MICK” WITH KAITLYN OLSON

PLUS THERE’S “MICK”, “MICK”, “MICK”, AND “MICK”

AND “THE MICK” TOO

OH, AND “THE MICK”

JUST YOU WATCH US KNOCK THE SOCKS

OFF YOUR GODDAMN TV BOX

AND WE’LL DO THE SAME THING NEXT YEAR

IF EVEN THERE’S STILL A FOX

YES THE BROADCAST NETWORK SLATE

OFFERS HITS THAT RESONATE

AND THAT’S A PRETTY SIMPLE CHALLENGE CAUSE A “HIT” IS

0.8

NOW AT FOX OUR REPUTATION

IT COULD USE A LITTLE BUMP

CAUSE ALTHOUGH WE’VE BROUGHT YOU RATINGS

WE ELECTED DONALD TRUMP

BUT IF YOU’RE THINKIN’ ADS ON YOUTUBE

ARE THE WAY TO REACH THE KIDS

JUST REMEMBER YOUR COMMERCIALS

WILL BE SHOWN ON ISIS VIDS

THAT’S NO WAY PAL

TO REACH THE KIDS

ONLY NETWORK ADS WILL DO

SOCIAL PLATFORMS AIN’T FOR YOU

‘CAUSE WHO WANTS THEIR AD PLACED UNDER AN EMOJI… OF A POO?

SO THE NETWORKS ARE THE CHOICE

BUY THEM ADS AND THEN REJOICE

NOW I’LL CLOSE  BECAUSE YOU’RE THINKIN’

“NO ONE CARES, MAN, DO STEWIE’S VOICE”

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