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Justin Trudeau Has Always Recruited Women Into Politics

During Fortune's Most Powerful Women Summit, Canadian Prime Minister Justin Trudeau spoke about recruiting women into his cabinet before his election. He said, "It wasn't just the right thing to do — it was the smart thing to do." He also said that having a gender-balanced cabinet "was really important, and it has led to a better level of decision-making than we could have ever imagined." In order to reach the place he's at today, he sent mailers to his party's mailing list as part of his "Ask Her To Run" campaign. The mailers asked questions like, "Do you know a woman who is strong and civically-minded and would be a great addition to politics?" Then party members were encouraged to get these women to run.
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