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How Taco Bell dominates the Mexican fast-food market

Taco Bell is huge in the United States. It has been ranked as one of the top five fast-food chains in the country, based on sales. Despite the brand's popularity, Taco Bell has been dealing with upheaval in its C-suite. Its former CEO Brian Niccol joined rival Chipotle in 2018. Watch this video to find out what's at stake for the company.
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