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Jeeps are being "ducked," and it all started in Canada logo 2020-08-06 Jil McIntosh
a truck with a mountain in the desert: 2020 Jeep Wrangler Sahara 2020 Jeep Wrangler Sahara

Anyone who drives a Jeep Wrangler knows that you wave to other Wrangler drivers as they go by. Now there’s a new way to reach out, and it’s called Jeep Ducking.

Jeep owners buy little rubber ducks, write messages on them, and leave them on or in other Jeeps as a way to spread some smiles.

The Jeep Ducking craze is now popular in the U.S., but according to the Massachusetts-based Taunton Daily Gazette, it was started in Ontario by Allison Parliament, a Canadian woman, because of an experience that wasn’t in typical polite-Canadian style.

Parliament is from Orillia, Ontario, but also works in Alabama. In July, after returning to Canada, quarantining for two weeks and being tested for COVID-19, she went out and was approached by a stranger. According to her report to the newspaper, the man grabbed her shoulders, pushed her back into her vehicle, and swore at her and said she wasn’t welcome in Canada. She said she was attacked because of pandemic concerns over her Alabama license plate.

Instead of fighting back, she thought doing something fun would make her feel better. So she and her friends bought a rubber deck and left it, with a note, on someone’s Jeep they saw parked nearby. The Jeep’s owner thought it was funny, so Parliament posted it on Facebook and the craze took off.

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A post shared by DuckDuckJeep (@duckduckjeep) on Jul 19, 2020 at 10:20am PDT

Some 3,000 people responded to the post in the first week, and there are now 10,000 members in the private Official Ducking Jeeps group on Facebook. People have snapped photos of ducks on Jeeps in all fifty states, almost all Canadian provinces, and even Spain and Australia.

To duck a Jeep, you buy a small rubber duck, write a message or drawing on it – usually including the hashtag #duckduckjeep – and deposit it in or on a Wrangler.

Parliament  told the paper that while there “have been some haters,” the response has generally been positive, and that she’s received messages from people who said the ducks “helped their mental health,” entertained their children, and just generally felt like fun. She’s also heard from Jeep dealerships and mechanics who are leaving ducks on vehicles, and she hopes to turn Ducking Jeeps into a fundraiser to help teachers buy school supplies.


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