You are using an older browser version. Please use a supported version for the best MSN experience.

Marketing.Media.Money at Cannes Lions: How marketing is driving the message of safety in the sun

Susan Manber, Chief Planning Officer for health and pharma focused marketing agency, Digitas Health, discusses how the industry is promoting "The Big See" through experiential marketing to help people detect skin cancer sooner.

UP NEXT

UP NEXT

CNBC

Fortune

image beaconimage beaconimage beacon