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Are Indians ready to embrace plant-based protein?

A spate of plant-based nutrition start-ups have also hit the Indian market. Their ambition is to change the way Indians eat, offering them healthy and tasty alternatives to non-vegetarian foods. Varun Deshpande of The Good Food Institute India, Siddharth Ramasubramanian of Vegolution, Shraddha Bhansali of EVO Foods, Siddharth Menon of Epigamia and Genelia D'Souza Deshmukh of Imagine Meats are some of the emerging entrepreneurs in the plant-based protein industry.
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