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Alcohol Radar: Exciting New Additions To The World Of Spirits

Augustman logo Augustman 10/10/2020 Aaron Pereira
© Provided by Augustman Hennessy XO © Provided by Augustman Hennessy XO We could all use a drink to get through this year, and these alcohol brands have given us more reasons to enjoy their offerings, with these exciting new additions of either spirits, or standout bottle designs. Let's take a look at what new additions each brand has to offer.
The macallan
[gallery ids="72639,72640,72641"] Having introduced The Macallan Double Cask 12 Years Old into the local market back in 2016, fans of the brand will be pleased to know that there is also now the 15- and 18 years old labels available now. Renowned for its natural colour, the single malts have a deep rich hue, thanks to the sherry casks that the whiskey matures in. And the casks are also responsible for the flavour profile of the two latest additions.
Displaying a golden butterscotch hue, The Macallan Double Cask 15 Years Old has aromas of dried fruit, toffee and vanilla, and delivers a warming finish with a creamy mouthfeel. Meanwhile, The Macallan Double Cask 18 Years Old has a rich amber honey tone, and imparts notes of dried fruits, ginger and toffee. Then topped with a warm oak spice finish that is balanced by citrus flavours of sweet orange. What this also means is that the smooth single malt whiskies go well with your meals, and can be made to pair with almost any cuisine. We ourselves enjoyed the our drinks over spicy Afro-Caribbean dishes at Joloko, which we particularly enjoyed. At the launch event, guests also learnt about the brand's collaboration with iconic Magnum photographer Steve McCurry, who travelled across continents to witness The Macallan’s decisive story unfold. And his exclusive photographic journal documents the people, places, skills and processes involved in the production of The Macallan’s exceptional oak casks. The recommended retail price for The Macallan Double Cask 15- and 18 Years Old are RM540 and RM1120 respectively, and is available in The Macallan E-Boutique, as well as a majority of premium bars and retailers. Also do note that both the 15- and 18 Years Old labels pack a slightly stronger punch (43% ABV) than The Macallan Double Cask 12 Years Old (40% ABV).
Johnnie walker
[gallery ids="72643,72645"] Johnnie walker have two exciting new additions to their renowned label of spirits. First there's the all-new Johnnie Walker Aged 15 Years Sherry Finish. This new addition to the Walker family of whiskies is a blend of the finest single malt whiskies aged at least 15 years finished in ex-Sherry oak casks. Johnnie Walker Master Blender, Jim Beveridge, carefully selected whiskies that have been matured for at least 15 years and finished these whiskies using ex-Sherry oak barrels from Jerez. Among the main (whisky) components that make up the Johnnie Walker Aged 15 Years Sherry Finish are Clynelish and Glen Elgin. And the final product is this brand-new addition, a sherry cask whisky with subtle sweetness and a great depth for Asian palates. We can attest to this as we enjoyed this blended whisky over a tasty Chinese-course meal at One Seafood restaurant, where the flavours of both drink and the dishes complemented each other well. What's more exciting about this label is also the fact that it's only available in three countries worldwide: China, Taiwan and Malaysia.

Priced around RM300 the Johnnie Walker Aged 15 Years Sherry Finish has an ABV of 40% and is available for purchase on Boozeat, Stay Thirsty, and major supermarkets.

[caption id="attachment_72644" align="alignnone" width="1024"] a close up of a bottle: xr21 legacy collection © Provided by Augustman xr21 legacy collection John Walker & Sons XR21 The Legacy Collection[/caption] The next new additions of spirits update comes in the form of the John Walker & Sons XR 21 The Legacy Collection. Unlike the previous additions however, this is just a design update for its packaging, which pays homage to the three main Chinese clans in Malaysia.

Specially designed in partnership with local creative duo, Loka Made, The Legacy Collection features unique attributes of Malaysian Chinese clans, namely Cantonese, Hakka and Hokkien on each respective bottle design and its packaging sleeve. Through Loka Made’s compelling design interpretation and expression, the three bottles feature an extensive range of elements that are unique to each of the three clans in Malaysia.

Here's what each design represents:

Cantonese Pack

[caption id="attachment_72646" align="alignnone" width="1024"] a close up of a bottle: xr21 cantonese © Provided by Augustman xr21 cantonese John Walker & Sons XR21 The Legacy Collection - Cantonese[/caption]

The Legacy Collection Cantonese is influenced by the traditions and practices of the Cantonese in Malaysia, such as their history of being one of the earliest groups of Chinese to operate business trades overseas and their wide use of the abacus and traditional Chinese steelyard in business. Other prominent illustrations on the bottle and packaging are the famous Guang Dong Lion Dance, a traditional folk art combing dance, music, and martial arts often performed at festivals; Dim Sum and tea, showcasing the favourite pastime of ‘yum cha’; and the Carp, which implies “a leap to a dragon gate, worth a hundredfold” — the expectation of the diligent business of Guang Dong businessmen.

Hakka Pack

[caption id="attachment_72647" align="alignnone" width="1024"] a close up of a bottle: xr21 Hakka © Provided by Augustman xr21 Hakka John Walker & Sons XR21 The Legacy Collection - Hakka[/caption]

The design of the second new addition in the collection — The Legacy Collection Hakka design features the hardworking values of the Malaysian Hakka people in tin mining, a main contributor to their livelihood in the 18th century; Hakka food culture such as Lei Cha, showcasing the Hakka’s innovation by making use of local Malaysian ingredients and converting them into unique yet healthy dishes; as well as the traditional practices of the Hakka people in Malaysia, like the Pi Xiu dance which is performed on ‘Tian-Chuan Day’ — the biggest and most important celebration for the Hakka people.

Hokkien Pack

[caption id="attachment_72648" align="alignnone" width="1024"] a close up of a bottle: xr21 hokkien © Provided by Augustman xr21 hokkien John Walker & Sons XR21 The Legacy Collection - Hokkien[/caption]

The final of the trio, The Legacy Collection Hokkien, is derived from the Hokkien clan’s survival from persecution back in the Ming Dynasty by seeking refuge in a sugarcane plantation, which then became a form of offering to the Jade Emperor known as ‘Tian Gong’, as a token of gratitude and worship. The design also draws inspiration from Hokkien Opera — a popular traditional performance practiced in Malaysia that is well-loved by the older generation, as well as one of the most distinctive Chinese clan houses in Malaysia, Leong San Tong Khoo Kongsi with elaborate and highly ornamented architecture — a distinctive symbol of the Malaysian Chinese presence in Penang.

Priced around RM500 plus, The John Walker & Sons XR21 The Legacy Collection will be available for purchase at leading retail chains such as Village Grocer, Jaya Grocer, and e-retailers StayThirsty and Boozeat.

[gallery ids="72637,72650"] Hennesy's new additions to the spirits world also comes in terms of design, and how truly stunning a bottle this is! Launched in line with the 150th anniversary of Hennessy X.O, the brand engaged Frank Gehry to lend his artistic take on the bottle. The 91-year-old artisan extraordinaire, famous for his iconic boundless designs, seen through the Guggenheim museum in Bilbao, Walt Disney Concert Hall in Los Angeles and more. The result is a true masterpiece, which sees the Hennessy X.O bottle enveloped in a crinkled sleeve of 24 carat gold-dipped bronze, and evoking the radiant movement of water as it reflects the light.

Hennessy has released an exclusive, limited run of 150 extraordinary numbered decanters, imprinted with Frank Gehry’s signature globally. A wider release of the limited-edition Hennessy X.O bottles also created by Frank Gehry further embellishes this exceptional collaboration.

To commemorate Hennessy X.O’s 150th anniversary locally, Hennessy Malaysia will be hosting a showcase tour, featuring Frank Gehry’s iconic masterpiece, which Malaysians can behold for themselves. Happening throughout the month of October 2020, the tour will commence in Penang, followed by installations in Pavilion KL, Johor and St. Regis Kuala Lumpur before culminating in a private final showcase which will also be held in St. Regis Kuala Lumpur, where the celebrated bottles will be auctioned off. For more information, visit the Hennessy Malaysia Facebook page.

Retailing at RM938, the limited-edition bottles are available for purchase at all key retail outlets and e-retail outlets.

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