You are using an older browser version. Please use a supported version for the best MSN experience.

Steven Adams: The elf on the shelf

Newshub logoNewshub 21/12/2018 Newshub reporter
a man standing in a room: Kiwi Steven Adams in the new Budweiser commercial. © Budweiser Kiwi Steven Adams in the new Budweiser commercial.

When you think of Christmas elves, you think of a small person with a large pointy hat that lives in the North Pole and acts as Santa's little helper - not Kiwi NBA star Steven Adams.

Adams features in a new commercial campaign for US larger company Budweiser titled 'Deck the Shelves with NBA Elves', encouraging sensible hydration while consuming alcohol during the festive season.

Download the Microsoft News app for your Android or iPhone device and stay up-to date on the news you care about most.

Along with Los Angeles Lakers forward Kyle Kuzma and New York Knicks guard Tim Hardaway Jr, Adams plays the role of an oversized elf, sitting on a shelf, cheering on Budweiser drinkers who choose to stay hydrated by drinking a glass of water with their alcoholic beverage.

The players yell phrases like "and one" and "hydration" as members of the public purchase their alcohol.

The advert will air in the US on Christmas day on Tuesday (Wednesday NZ time) when Adams' Thunder side face the Houston Rockets on Christmas Day.

The Thunder are currently second place in the Western Conference with a 20-10 record, with Adams averaging a career-high in points (16.2) and rebounds (10.2) through 29 games.

More From Newshub

image beaconimage beaconimage beacon