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The Best Color-Safe Shampoo You Can Buy Is Only $5

Good Housekeeping Logo By Nicole Saporita, Good Housekeeping Institute, April Franzino of Good Housekeeping | Slide 1 of 13: After spending time and money on your hair color, you don't want to see it disappear down the drain. Using a color-safe shampoo and conditioner pair hat's intended for dyed hair is key to keeping your shade fresh and vibrant, whether it's brunette, black, blonde, red, or beyond (hello, purple and rose gold!). Shampoos of any kind are designed to clean away oil and dirt, and color-protecting formulas use the same general techniques, but also aim to minimize the amount of dye that washes down the drain. “Shampoos for colored hair usually have lower concentrations of cleansing surfactants,” explains Good Housekeeping Institute Beauty Lab senior chemist Sabina Wizemann. “The formulas also use special conditioning agents that coat your hair’s surface to prevent dye molecules from escaping.” Not only do they work to preserve your color, they help mask any damage by making strands feel soft and smoother, too.And yes, the conditioner matters, too: Since color can cause damage and strip strands' natural moisture, many conditioners for color-treated hair contain extra softening ingredients to help protect and nourish strands. They can also be made with UV protectant ingredients to help shield from color fade and shine and color enhancers. How we test shampoos and conditioners for colored hairThe GH Beauty Lab tests shampoos for colored hair with the matching conditioners, putting the pairs through a number of rigorous evaluations to see how well they perform. In our most recent test, Lab scientists prescreened over 160 shampoo and conditioner duos, narrowing them down to the ten top formulas. In the Lab, our chemists performed repeated fade-resistance testing on human hair swatches to mimic real-world conditions, including shampooing, conditioning, blow-drying, and repeated exposure to UV light. They also distributed the label-masked shampoos and conditioners to consumer testers around the country, who used the products for two weeks, then evaluated the product's attributes and the look of their color and feel of their hair after use. Now that you have the lowdown on color-protecting shampoos and conditioners, check out the GH Beauty Lab experts' (and real-world beauty pros') top picks for the best shampoos and conditioners for colored hair, including drugstore, sulfate-free, and clean formulas:

After spending time and money on your hair color, you don't want to see it disappear down the drain. Using a color-safe shampoo and conditioner pair hat's intended for dyed hair is key to keeping your shade fresh and vibrant, whether it's brunette, black, blonde, red, or beyond (hello, purple and rose gold!).

Shampoos of any kind are designed to clean away oil and dirt, and color-protecting formulas use the same general techniques, but also aim to minimize the amount of dye that washes down the drain. “Shampoos for colored hair usually have lower concentrations of cleansing surfactants,” explains Good Housekeeping Institute Beauty Lab senior chemist Sabina Wizemann. “The formulas also use special conditioning agents that coat your hair’s surface to prevent dye molecules from escaping.” Not only do they work to preserve your color, they help mask any damage by making strands feel soft and smoother, too.

And yes, the conditioner matters, too: Since color can cause damage and strip strands' natural moisture, many conditioners for color-treated hair contain extra softening ingredients to help protect and nourish strands. They can also be made with UV protectant ingredients to help shield from color fade and shine and color enhancers.

How we test shampoos and conditioners for colored hair

The GH Beauty Lab tests shampoos for colored hair with the matching conditioners, putting the pairs through a number of rigorous evaluations to see how well they perform. In our most recent test, Lab scientists prescreened over 160 shampoo and conditioner duos, narrowing them down to the ten top formulas.

In the Lab, our chemists performed repeated fade-resistance testing on human hair swatches to mimic real-world conditions, including shampooing, conditioning, blow-drying, and repeated exposure to UV light. They also distributed the label-masked shampoos and conditioners to consumer testers around the country, who used the products for two weeks, then evaluated the product's attributes and the look of their color and feel of their hair after use.

Now that you have the lowdown on color-protecting shampoos and conditioners, check out the GH Beauty Lab experts' (and real-world beauty pros') top picks for the best shampoos and conditioners for colored hair, including drugstore, sulfate-free, and clean formulas:

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