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Why You Get Sucked Into All of Those Black Friday Sales

GOBankingRates Logo By Nicole Spector of GOBankingRates | Slide 3 of 16: Upselling is often confused with cross-selling but is distinct from it. This is the sneaky sales tactic of incentivizing customers to purchase a higher-end — and higher-priced — product or bundle of products than they are considering. To help them weather the pandemic, Hotel News Resource encouraged hotels to upsell, while other hotel industry publications, like Hotel Speak, have recently debated whether the technique is “pushy.”

Upselling

Upselling is often confused with cross-selling but is distinct from it. This is the sneaky sales tactic of incentivizing customers to purchase a higher-end — and higher-priced — product or bundle of products than they are considering.

To help them weather the pandemic, Hotel News Resource encouraged hotels to upsell, while other hotel industry publications, like Hotel Speak, have recently debated whether the technique is “pushy.”

© Samuel Borges Photography / Shutterstock.com

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