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Gift card program supporting local businesses launches in Roanoke

WSET Lynchburg/Roanoke logo WSET Lynchburg/Roanoke 2/1/2021 Ida Domingo
a view of a city © Provided by WSET Lynchburg

Downtown Roanoke announced a new Gift Card Incentive Program designed to help bring people downtown to shop and dine on Monday.

1,000 bonus gift certificates will be available for purchase starting at 8 a.m. on Wednesday.

According to a press release from city officials, if someone purchases a $25 Downtown Roanoke Gift Card, they will receive a bonus $25 Downtown Roanoke Gift Certificate.

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They say the bonus gift certificates will be accepted at 51 Downtown Roanoke businesses and must be used by March 14, however, purchased gift cards do not have an expiration date.

"This program is being organized and funded by Downtown Roanoke, Inc. in support of Downtown Roanoke businesses. In a typical year, the winter months are challenging for downtown businesses and this year is far from typical. Our goal with this program is to incentivize people to shop and dine downtown and create some urgency with an expiration date on our bonus Gift Certificates," the release stated.

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For more information or to purchase a gift card, go here.

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