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Billy Fuccillo died in his Florida home. Funeral arrangements set

Democrat and Chronicle (Rochester) logo Democrat and Chronicle (Rochester) 6/21/2021 Victoria E. Freile and Brian Sharp, Rochester Democrat and Chronicle

Funeral services for auto dealership owner Billy Fuccillo will be held this week in Syracuse.

Known for his advertisements offering "huge" savings, William Bruce Fuccillo Sr. died Thursday in his home in Sarasota, Florida. According to CNY Central, Fuccillo's death followed a long illness. He was 65.

Calling hours will be held between 3 to 7 p.m. Thursday at the Thomas J. Pirro Jr. Funeral Home in North Syracuse. A funeral mass will be held at 11 a.m. Friday at Our Lady of Pompei/St. Peter Church in Syracuse.

Fuccillo was the president and chief operating officer of the Fuccillo Automotive Group, which was known for its ongoing marketing campaign of "huge" savings. The company has 21 dealerships in New York and Florida, according to its website. The Syracuse-based company declined to comment.

Born and raised on Long Island, Fuccillo is a Syracuse University graduate and was an All-American football player. According to an Albany Times-Union article, Fuccillo started selling cars after he graduated and realized he was rather good at it.

He bought his first wholesale car business in 1981 and his first new store in Adams, just south of Watertown, in 1989, according to the report. 

According to his obituary, Fuccillo was incredibly proud of selling 2020 vehicles in one month at Fuccillo Hyundai of Syracuse and 500 vehicles in one day at the Fuccillo AutoMall in Jefferson County.  

Also a philanthropist, Fuccillo was best known for his radio and television ads in which he boasted his catchphrase, "It's gonna be huuuuuuuuuuuuuuuuuuge."

Outside of work, Fuccillo enjoyed golfing, good food and wine, was a sport enthusiast and a thoroughbred owner.

Last year, Fuccillo sold his luxury home in Cape Coral, Florida for $2.25 million. He also recently sold several dealerships including two Florida-based Fuccillo Kia dealerships in March, and five New York dealerships, two of which are located in Greece, in January. His health had declined over the past year and stopped appearing in commercials last year.

He is survived by his wife, Cindy, and son, Billy Jr., who is the current president of the Fuccillo Automotive Group. He was also survived by his parents, siblings and other relatives.

Contact Victoria Freile at vfreile@gannett.com. Follow her on Twitter @vfreile and Instagram @vfreile. This coverage is only possible with support from our readers.  

This article originally appeared on Rochester Democrat and Chronicle: Billy Fuccillo died in his Florida home. Funeral arrangements set

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