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Black Friday at Best Buy: All-time low prices on Apple Watch, MacBook Air and more

CNET logo CNET 11/8/2019 Justin Jaffe
a car parked on the side of a building: Justin Sullivan/Getty Images © Provided by CBS Interactive Inc. Justin Sullivan/Getty Images

Best Buy continues to roll out major deals in advance of Black Friday. If you're in the market for Apple gear, look no further: Best Buy is matching or setting the all-time lowest prices on the Apple Watch Series 4, this year's MacBook Air, Beats headphones and the HomePod smart speaker. But there are also killer deals to be had on Microsoft's new Surface Pro 7 and a bunch of other laptops, tablets, TVs and more.

a car parked on the side of a building: SAN BRUNO, CALIFORNIA - AUGUST 29: A view of a Best Buy retail store on August 29, 2019 in San Bruno, California. Best Buy reported second quarter earnings that fell short of analyst expectations with net income of $238 million, or 89 cents a share, compared with $244 million, or 86 cents a share, one year ago. Best Buy stock fell 10 percent on the news. (Photo by Justin Sullivan/Getty Images) © Justin Sullivan/Getty Images

SAN BRUNO, CALIFORNIA - AUGUST 29: A view of a Best Buy retail store on August 29, 2019 in San Bruno, California. Best Buy reported second quarter earnings that fell short of analyst expectations with net income of $238 million, or 89 cents a share, compared with $244 million, or 86 cents a share, one year ago. Best Buy stock fell 10 percent on the news. (Photo by Justin Sullivan/Getty Images)

Note that you need to be a member of the company's My Best Buy rewards program, the basic tier of which is free, to take advantage of some of these sale prices. Discounts are available online and in-store. The highlights -- which we continue to update and add to in real-time -- are as follows.

Bose SoundLink Revolve: $120

You save $80

a close up of a bottle © Provided by CBS Interactive Inc. Sarah Tew/CNET

Best Buy has Bose's SoundLink Revolve on sale for $120, which is the lowest price we've seen for it. This model is smaller than the SoundLink Revolve Plus, but it's a very good compact Bluetooth speaker.

$120.00 AT BEST BUY

JLabs JBuds Air: $30

You save $20

a hand holding a remote control © Provided by CBS Interactive Inc. David Carnoy/CNET

Best Buy has the JLabs JBuds Air on sale for $30 through Sunday, Nov. 10. They normally retail for $50. JLabs makes a lot of true wireless earphones and this is its most affordable -- and frankly, the only one I'd buy. It's a decent set of true wireless earbuds that's a relative bargain at $30.

$30.00 AT BEST BUY

Sony SRS-XB01: $15

You save $20

a mouse sitting on top of a wooden table © Provided by CBS Interactive Inc. David Carnoy/CNET

We saw this deal last year but it's still a good one: Sony's micro Bluetooth speaker, the SRS-XB01, is on sale for $15 at Best Buy.

$15.00 AT BEST BUY

Apple Watch Nike Plus Series 4 GPS (40mm): $299

Save $50

© Provided by CBS Interactive Inc. Best Buy

This is a superior deal on Nike's fantastic edition of the Series 4. Without a doubt, the lowest price we've seen to date.

$299.00 AT BEST BUY

Apple Watch Series 4 GPS + Cellular (40mm): $349

Save $100

© Provided by CBS Interactive Inc. Sarah Tew/CNET

Since the new Series 5 debuted in September, the Series 4 has been priced at about $440. Now, Best Buy has it for $349. 

And if you're looking for something more premium, you can also now pick up the stainless steel edition of this watch for $399 -- that's $250 off the previous $649 price.

$349.00 AT BEST BUY

Garmin Fenix 5X: $300

Save $300

a close up of a man © Provided by CBS Interactive Inc. Sarah Tew/CNET

If you're less inclined to buy from Apple, Garmin's rugged fitness watches are great. The Fenix 5X cost $700 when it came out in 2017 -- now, Best Buy has it for $300. I've been using Garmin's lower-end Forerunner 245 and I like it a lot. The model on sale here includes all of its fitness tracking functions and adds an altimeter and barometer. Plus, you get topographic US maps, routable cycling maps for turn-by-turn navigation and a scratch-resistant sapphire lens.

$300.00 AT BEST BUY

2019 13-inch MacBook Air (128GB SSD): $900

Save $200

a laptop computer sitting on top of a table © Provided by CBS Interactive Inc. Sarah Tew/CNET

Amazon offers up a nice discount on the brand-new MacBook Air -- the one with the Retina True Tone display -- that Apple released in July. This is $200 off Apple's list price.

$900.00 AT BEST BUY

Powerbeats3 Wireless: $90

Save $110

© Provided by CBS Interactive Inc. Ariel Nunez/CNET

Walmart has been selling these headphones for about $120 -- a massive $80 discount off the $200 list price. Now, Best Buy takes it a step further by cutting the price to $90.

$90.00 AT BEST BUY

Beats Studio3 wireless headphones: $200

Save $150

a close up of a logo © Provided by CBS Interactive Inc. Sarah Tew/CNET

We think these are the best Beats headphones. Now selling for their lowest price ever.

$200.00 AT BEST BUY

Apple HomePod: $200

Save $100

a close up of a black suitcase © Provided by CBS Interactive Inc. James Martin/CNET

Apple sliced $50 off the price of the HomePod back in April. But Best Buy has picked up the knife for some additional trimming. This is the lowest price we've ever seen on Apple's smart speaker.

$200.00 AT BEST BUY

UE Boom 2: $70

Save $110

a close up of a cell phone © Provided by CBS Interactive Inc. Sarah Tew/CNET

We love the UE Boom 2 -- a compact, durable wireless Bluetooth speaker that plays loud and sounds good. It's stain-resistant, shock-resistant and fully waterproof. Battery life is a strong 15 hours, and it can be paired with a second UE speaker for stereo sound.

$80.00 AT BEST BUY

Microsoft Surface Pro 7: $599

Save $360

a laptop computer sitting on top of a wooden table © Provided by CBS Interactive Inc. Sarah Tew/CNET

Sure, this entry-level configuration has lower-end components (Intel Core i3 processor, 4GB of RAM, 128GB SSD). But you're still getting the best Windows two-in-one tablet, with the Type Cover thrown in, for $600. This is a dynamite deal.

$599.00 AT BEST BUY

More early deals available now through Sunday, Nov. 10 

Straight from the company's press release, here are the current deals it's highlighting; some of these are already noted above: 

  • Save $350 on 75-inch Samsung 4K UHD Smart TV with HDR (sale price: $749.99)
  • Save $70 on 65-inch Samsung 4K UHD Smart TV with HDR (sale price: $479.99)
  • Save up to $500 on iPhone 11 and iPhone 11 Pro (with qualified activation and Trade-In)
  • Save up to $300 on select models of MacBook Pro
  • Save up to $300 on Apple Watch Series 4 (see all Apple Watch deals)
  • Save $200 on latest models of iMac or MacBook Air
  • Save $100 on Samsung 11.6-inch Chromebook (sale price: $89)
  • Save $250 on Dell 15.6-inch Laptop (sale price: $349.99)
  • Save $200 on Dyson Cyclone V10 models (also available elsewhere)
  • Save $270 on KitchenAid Professional 500 Series Stand Mixer (sale price: $229.99)
  • Save $70 on Sony Wireless Noise Canceling Headphones with Google Assistant (sale price: $279.99) (also available elsewhere)

More sales will kick off on Thanksgiving Day

Best Buy stores are opening at 5 p.m. local time on Thanksgiving, with the company highlighting the deals listed below (again, straight from its press release). These will presumably be available online as well.

  • Save $350 on 70-inch Samsung 4K UHD Smart TV with HDR (sale price: $549.99)
  • Save $280 on 58-inch Insignia 4K UHD Smart TV with HDR Fire TV Edition with free Amazon Echo Dot (sale price: $199.99)
  • Save up to $250 on iPad Pro 
  • Save up to $100 on iPad 10.2-inch
  • Save $400-$500 on the Note 10 Series (with qualified activation) 
  • 20% off haircare for My Best Buy members 
  • Save $80 on Google Nest Hello Video Doorbell (sale price: $149.99)
  • Save $1,000 on Hydrow Connected Rower (sale price: $1199)

Free next-day delivery on some items, free shipping on everything else

Feeling the heat from Amazon Prime, Best Buy is now adding free next-day delivery on "thousands of items" purchased on its website. And it's also offering free standard shipping on everything else through Christmas Day, with no membership or minimum purchase required.

Same-day delivery is also available for some online orders in dozens of US cities, too. 

The full list of Black Friday sales are online, too

Check it out here.

a person sitting at a desk in front of a laptop computer © Provided by CBS Interactive Inc.  
How to win Black Friday and Cyber Monday in 2019

CNET editors' 2019 holiday picks

a close up of a remote control: Not sure what to get this holiday season? At CNET we've reviewed hundreds of devices this year, and the best ones make great gifts, whether you're looking to spend $20 or $2,000. The Echo Dot with Clock keeps all the best elements of 2018's Dot and adds a smart quality-of-life upgrade in the form of an LED clock display. "Before we talk price, I want to be clear: No one should buy an Echo Dot at full price. Not because $50 or even $60 is a bad deal (it's not), but because you don't have to. Amazon sells Dots at a hefty discount so often, there's no reason not to wait that extra three weeks to get to Black Friday (or Prime Day or Christmas) to pick up a Dot for $25," says CNET's David Priest.

Not sure what to get this holiday season? At CNET we've reviewed hundreds of devices this year, and the best ones make great gifts, whether you're looking to spend $20 or $2,000. The Echo Dot with Clock keeps all the best elements of 2018's Dot and adds a smart quality-of-life upgrade in the form of an LED clock display. "Before we talk price, I want to be clear: No one should buy an Echo Dot at full price. Not because $50 or even $60 is a bad deal (it's not), but because you don't have to. Amazon sells Dots at a hefty discount so often, there's no reason not to wait that extra three weeks to get to Black Friday (or Prime Day or Christmas) to pick up a Dot for $25," says CNET's David Priest.
© Provided by CBS Interactive Inc.

Originally published earlier. Updated with our favorite deals now highlighted at the top.

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