You are using an older browser version. Please use a supported version for the best MSN experience.

Montclair Salvation Army Starts 'Red Kettle' Fundraising Early

Patch logo Patch 11/30/2020 Eric Kiefer
a close up of a person holding an object: Due to COVID-19, The Salvation Army has started its holiday fundraising campaign early for the first time in 130 years. © Shutterstock / Rob Byron Due to COVID-19, The Salvation Army has started its holiday fundraising campaign early for the first time in 130 years.

MONTCLAIR, NJ — For the first time in 130 years, The Salvation Army has started its annual holiday fundraising campaign early.

Last weekend, along with others across the nation, The Salvation Army Montclair Citadel Corps held their Red Kettle Kick Off to start the season of giving. The event took place in front of the Coldwell-Banker Realty on Bellevue Avenue in Upper Montclair. Montclair Mayor Sean Spiller and Deputy Mayor/1st Ward Councilor Bill Hurlock were in attendance, as well as Salvation Army staff, volunteers, musicians and bell ringers.

The annual fundraising campaign was started early this year to “rescue Christmas,” as the funds normally raised through the organization’s iconic red kettles are at risk this year due to COVID-19, organizers said.

Meanwhile, as stores close and see a decline in foot traffic, requests for The Salvation Army’s service are at an all-time high, organizers said.

Since the beginning of the pandemic, The Salvation Army New Jersey has provided more than 6.3 million meals to people in need. Based on the increase in services already provided in response to the pandemic, Salvation Army New Jersey could serve up to 50 percent more people during the holiday season with Christmas assistance, including putting food on the table, paying bills, providing shelter and helping place gifts under the tree – assuming the resources are available.

Beyond Saturday’s event, the Montclair Citadel Corps asks residents and beyond to help people in need in additional and safe ways:

  • Via Red Kettles at area store locations such as Wal-Mart, Price Chopper, etc.
  • Participate in The Salvation Army’s Angel Tree program -- give hope and joy to kids and families in need
  • Donate digitally with Apple Pay or Google Pay at any red kettle in New Jersey via
  • Give any amount by texting “KETTLES” to 91999
  • Bring donations to the Montclair Citadel Corps at 13 Trinity Place

Related Facebook post

Shared from Facebook

Send local news tips and correction requests to

Don’t forget to visit the Patch Montclair Facebook page. Learn more about posting announcements or events to your local Patch site. Sign up for Patch email newsletters.


More from Patch

image beaconimage beaconimage beacon