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DAZN hits 8 million global subscribers, according to report

BoxingJunkie logo BoxingJunkie 11/27/2019 Sean Nam
Saul Alvarez in a suit standing in front of a sign: Getty © Getty Getty

Sports streaming service DAZN is up to nearly 8 million subscribers worldwide, according to a report.

DAZN, which is offered in nine countries, doubled its number of subscribers since June - by roughly four million - after it launched in Brazil and Spain, according to London-based SportsPro Media. DAZN's key selling point for its international customer base is its rights to European soccer leagues.

DAZN's U.S. operations account for nearly 10 percent of its global subscriber base, or around 800,000 subscribers, according to SportsPro. DAZN streams boxing, Bellator and a wrap-around Major League Baseball talk show in the U.S, where it launched last year. Its long term plans are presumed to include rights to major sports leagues like the NFL and NBA.

By comparison, it was recently announced that ESPN's streaming app ESPN+ - which is available only in the U.S. - had surpassed 3.5 million subscribers. That number is expected to spike after the unveiling of Disney+, the streaming app produced by ESPN's parent company. Along with Hulu, the apps are offered in a bundle at a low cost.

In a recent interview, DAZN's Executive Chairman John Skipper, who formerly ran ESPN, said the company does not plan to release its subscriber numbers.


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