You are using an older browser version. Please use a supported version for the best MSN experience.

Kobe Bryant’s run with Nike comes to an end

New York Daily News logo New York Daily News 4/21/2021 Brian Niemietz, New York Daily News
Kobe Bryant of the Los Angeles Lakers poses with the newly unveiled Nike Hyperdunk shoe at the Nike Beijing 08 Innovation Summit on April 7, 2008 at the Tiger Woods Center on the Nike Campus in Beaverton, Oregon. © Jonathan Ferrey/Getty Images North America/TNS Kobe Bryant of the Los Angeles Lakers poses with the newly unveiled Nike Hyperdunk shoe at the Nike Beijing 08 Innovation Summit on April 7, 2008 at the Tiger Woods Center on the Nike Campus in Beaverton, Oregon.

The estate of late Los Angeles Lakers star Kobe Bryant and Nike have parted ways after 18 years of teamwork that continued after Bryant’s 2016 retirement from the NBA and his death in January 2020.

Bryant’s widow Vanessa made the announcement on Instagram late Monday night, stating that the relationship came to an end last week.

“Kobe and Nike have made some of the most beautiful basketball shoes of all time, worn and adored by fans and athletes in all sports across the globe,” she wrote.


Video: LeBron deletes tweet that resulted in 'more hate' (NBC Sports)

Replay Video

Vanessa, who lost her husband as well as her daughter Gigi in a southern California helicopter crash, called it “fitting” that more NBA players sport Bryant’s products more so than any other signature shoe and wants to continue seeing fans carry on star guard’s legacy through merchandising.

“I will continue to fight for that,” she wrote. “Kobe’s products sell out in seconds. That says everything.”

She also said it was her hope that “to forge a lifelong partnership with Nike,” but her ongoing mission is to keep alive the legacies of the husband and daughter she lost.

Nike confirmed news of the split in a statement shared with media outlets Tuesday.

“Kobe Bryant was an important part of Nike’s deep connection to consumers. He pushed us and made everyone around him better,” the statement reads. “Though our contractual relationship has ended, he remains a deeply loved member of the Nike family.”

AdChoices
AdChoices

More from New York Daily News

New York Daily News
New York Daily News
image beaconimage beaconimage beacon