Media consumers may be reaching limit of streaming services

A British research company may have discovered a magic number for American media consumers — and it's seven. That's seven streaming services, paid or free, that consumers are willing to subscribe to before the hassle of keeping track of log-ins and passwords just becomes too much, said Maria Rua Aguete, senior research director at the London-based media consultancy OMDIA. For the past few years, OMDIA has been monitoring the average number of...

Associated Press